Day 006

Today, I thought about customer acquisition and customer support.

Customer Acquisition

I got some ideas on how to go about customer acquisition.

I'm really excited about programmatic SEO and programmatic SEO (basically, making many Google ads for many different websites / antibot and seeing what's stick.)

What I like is that it'll allow me to see what is important to potential customers.

I know that I've been writing a lot and doing little, but I think it's good to have a precise idea of what I want to do.

This way, I can delegate more easily, and I'll get distracted into rabbit holes a bit less than I would otherwise.

E.g. I could spend one week getting Google Ads perfectly setup, but that would miss the point. I should spend a day on it and move on to the next idea.

Better make a list of ideas first, and then execute as fast as possible, rather than being blocked because of a lack of idea.

One con with this approach is that ideas come from practicing and seeing what works and what doesn't work. In practice I think I'll be fine.

I want to ask for the opinion of some people, but I want to at least start doing real-world work before doing so.

Customer support

Long-term, customer support should not take hours every day.

It should be a few messages per week maximum.

On one project, the customer sometimes says "high" and then ghosts us for 2 weeks. But it's okay, because he keeps paying.

He just says "good morning", "hi", "hey bro" and keeps paying.

That's what I want out of my customers. Happiness&Money.

That dude is probably making a lot of money based on our solution, and the best way he can show his appreciation is by barely reaching out.